In July 2000, the American Company “TNInvestments, Inc.” founded in Russia a 100 % affiliated company – the Joint-Stock Company «Trading house «Russian Galleries». The key competitive advantages of the new company are a strong team of managers attracted from TSUM, GUM, the financial sector (see «Management") and the introduction of new distribution technologies for CIS-countries. And the subsequent expansion allowed Russian galleries to become in 2005 an absolute leader among the commercial mail ordering and e-commerce companies operating in the segment of clothes, footwear, ladies’ and men's underwear, hosiery group (see “History of Success”).

The Company «Russian galleries» has its own delivery service that enables the authorization and settlements by using credit and debit cards in buyer’s presence. In this way, the buyers are encouraged to place orders by using credit and debit cards avoiding information theft. A distinctive feature of Russian galleries is the off-line authorization directly on processing company’s basis. This factor made it possible to essentially reduce buyers’ expenses on payment for orders.

Outside Moscow and the Moscow region, catalogues and orders are delivered by the Federal Postal Service and international forwarding companies. The own delivery service of Russian galleries is distinguished for the best parameters in comparison with its Russian competitors and foreign companies: the time of delivery of catalogues and orders in Moscow does not exceed three (!) hours and in the districts near Moscow is up to 72 hours. The delivery to Russian regions is made within 96 hours. The Moscow delivery service of Russian galleries makes deliveries of orders to the buyers in Moscow and in the Moscow region. The delivery of an order in Moscow and in the Moscow region for the buyer who made an order at more than $50 is free-of-charge. At the cost of an order up to $50, the cost of delivery amounts to $1,5. The availability of Company’s subgrading warehouses and of the delivery service permits executing the orders of customers in the shortest possible time resulting in an undoubtedly competitive advantage.

Besides the retail trade, the Company «Russian galleries» carries out wholesale operations (about 10 % of its proceeds). Cooperation with jobbing distribution networks is established. The partners of the Company are the owners of shops and pavilions in various CIS-regions and in Baltic countries who make necessary orders without difficulty by using the flexible discount system. The wholesale operations are extended due to the optimum price policy and the strict observance of payment discipline. Close connections with manufacturers, significant savings on rent and operational payments, attending and management personnel, etc. objectively enable the company to carry out its advantageous price policy.